SEO · AEO · GEO for businesses worldwide
SEO Services That Build Revenue, Not Just Traffic.
Stop paying for vanity metrics. We deliver data-led search strategies designed to increase enquiries, sales, and market authority for ambitious businesses.
WHY MOST SEO FAILS
Traffic Doesn’t Pay the Bills. Qualified Leads Do.
Most agencies report rankings and sessions. We map every page to buyer intent and measure success in enquiries, pipeline and revenue, so the visitors you win are the ones ready to talk to you.
- Pages mapped to commercial search intent
- GA4 conversion tracking from day one
- Monthly reports on leads, not vanity metrics
Old Tactics
High Traffic, No Leads 📉
Qualified Leads 📈
The Real Cost of Getting SEO Wrong
Zero ROI
Traffic that bounces because it doesn’t match your customer profile.
Brand Damage
Low-quality content that undermines your professional authority.
Algorithm Penalties
Corrections that can take months to reverse.
At The Dev Point, we reject the cookie-cutter approach. We believe your digital presence should be as professional and reliable as the service you provide.
Our Four-Pillar SEO Framework
Technical Foundation
Before we build, we fix. We perform a forensic audit of your site’s architecture, speed, and Schema markup to ensure Google can index your site without errors.
- Technical Health Audit
- Speed & Mobile Optimisation
- Schema & Structured Data
Intent-Led Content
We move beyond “keywords” to “user intent.” We create helpful, expert-level content that answers your customers’ specific questions, establishing authority.
- Competitor Gap Analysis
- Commercial Intent Pages
- Thought Leadership Articles
Authority Building
Content needs a microphone. We use Digital PR and ethical outreach to earn high-quality backlinks from reputable industry publications.
- High-Quality Backlinks
- Digital PR Campaigns
- Brand Mention Recovery
Analytics & Optimisation
SEO is not “set and forget.” We monitor user behavior, A/B test landing pages, and continuously refine your strategy to turn traffic into revenue.
- Monthly ROI Reporting
- Conversion Rate Optimisation (CRO)
- User Heatmap Analysis
BEYOND GOOGLE
SEO, AEO & GEO: Be Found Wherever Buyers Search
Your buyers no longer search only on Google. They ask ChatGPT, Gemini, Perplexity and Google’s AI Overviews for recommendations. We optimise your site to rank in classic results, get quoted in answer boxes and voice search, and be cited by AI assistants.
SEO: Search Engine Optimisation
Rank in Google and Bing for the commercial keywords your buyers use, backed by a fast, crawlable, well-structured website.
AEO: Answer Engine Optimisation
Win featured snippets, People Also Ask and voice answers by structuring content as clear, direct answers with supporting schema.
GEO: Generative Engine Optimisation
Get your brand cited by ChatGPT, Gemini, Perplexity and AI Overviews through entity-rich content, consistent brand data and authoritative mentions.
Beyond Rankings: A Full-Stack Digital Approach
Modern search success requires more than just keywords. We align your technical infrastructure, content strategy, and paid channels to create a unified revenue engine.
Social Media Strategy
We don’t just post updates. We build brand ecosystems. We grow the branded searches and brand mentions that search engines and AI assistants use to judge authority.
Explore social media marketingStrategic Content
We move beyond basic blog posts. Our team produces deep-dive, Helpful Content-compliant assets that satisfy user intent.
Read our SEO insightsConsultancy & Training
Prefer to keep things in house? We offer bespoke workshops and over-the-shoulder training for corporate marketing teams.
Book a team workshopWeb Development
A beautiful site is useless if Google can’t crawl it. We design high-performance sites and prioritise Core Web Vitals.
Explore website developmentAdvanced SEO
Our core competency. From forensic technical audits to granular on-page optimisation, we refine every meta tag and header.
See SEO packagesIntegrated PPC
SEO is the marathon; PPC is the sprint. We manage highly targeted Google Ads campaigns that complement your organic strategy.
Explore paid advertisingLocal Precision, International Standards
While our processes meet global standards, we understand that search is local. We help ambitious businesses dominate their target markets by tailoring strategies to regional behaviours and compliance standards.
United Kingdom
London, Manchester, and National E-commerce.
United Arab Emirates
Dubai & GCC (English/Arabic Optimisation).
United States
State-specific service targeting.
Australia & Canada
International export and consultancy markets.
Simple, Transparent
SEO Packages & Pricing
- Website SEO Auditing
- Up to 20 Target Keywords
- Landing Page Optimisation
- Up to 4 Service Pages Optimised
- Google Business Profile Setup
- Up to 4 Competitor Analyses
- Keyword Strategy & Planning
- Up to 150 High-Authority Backlinks
- Up to 10 Digital PR Placements
- Up to 100 Local Business Listings
- Google Analytics 4 Setup
- Google Search Console Setup
- Schema Markup
- Monthly Reporting
- 24/7 Support
- Website SEO Auditing
- Up to 50 Target Keywords
- Landing Page Optimisation
- Up to 8 Service Pages Optimised
- Google Business Profile Setup
- Up to 4 Competitor Analyses
- Keyword Strategy & Planning
- Up to 300 High-Authority Backlinks
- Up to 20 Digital PR Placements
- Up to 200 Local Business Listings
- Google Analytics 4 Setup
- Google Search Console Setup
- Schema Markup
- Monthly Reporting
- 24/7 Support
- Social Media Marketing
- LinkedIn, X (Twitter), Facebook, Instagram, Pinterest, YouTube, Quora
- PPC (Campaign Setup)
- Email Marketing Campaigns
- Up to 20 Blog Posts Optimised
- Website Speed Optimisation
- HubSpot CRM Integration
- Chat Box, Sign-up Forms, Leads, Tracking
- Hotjar Integration
- Better UI, Better UX, Better CTA
- 20 Unique Articles (1,000 Words)
FROM THE BLOG
SEO & AI Search Insights
Practical guides from our team on ranking in Google, getting cited by AI assistants and measuring the leads search brings in.
SEO · AEO · GEO
How AI Overviews and chat assistants are changing search, and what it takes to get found in both Google and AI answers this year.
GEO
What it takes for your brand to be named and linked when buyers ask ChatGPT, Gemini or Perplexity for a recommendation.
ANALYTICS
Traffic is up, but are enquiries? How to set up GTM and GA4 so you measure real leads instead of vanity metrics.
FAQS
SEO, AEO & GEO Questions, Answered
What is the difference between SEO, AEO and GEO?
SEO (search engine optimisation) helps your pages rank in Google and Bing. AEO (answer engine optimisation) structures your content so it is pulled into featured snippets, People Also Ask boxes and voice answers. GEO (generative engine optimisation) improves the chance that AI assistants such as ChatGPT, Gemini, Perplexity and Google’s AI Overviews cite and recommend your brand. We run all three as one strategy because they share the same foundations: technical health, helpful content and authority.
How long does SEO take to show results?
Most businesses see early movement, such as technical fixes being indexed and long-tail rankings, within the first two to three months. Meaningful growth in qualified leads usually builds between months four and twelve. The timeline depends on your starting point, your competition and how quickly recommendations are implemented.
Do you work with businesses outside the UK?
Yes. The Dev Point works with clients worldwide, including the United Kingdom, the United States, the UAE, Australia and Canada. We adapt keyword research, content and local SEO to each market’s search behaviour and language.
What is included in your monthly SEO packages?
Both monthly packages include an SEO audit, keyword strategy and planning, on-page optimisation, Google Business Profile setup, Google Analytics 4 and Search Console setup, schema markup and monthly reporting. The Standard package adds more target keywords, service pages, local listings and link building. Add-ons such as PPC setup, CRO tools and content production can be bolted on as needed.
How do you measure SEO success?
We track what affects revenue: enquiries, form submissions, calls and sales from organic search, measured in Google Analytics 4 and Google Search Console. Rankings and traffic are reported too, but as leading indicators rather than the goal.
Can I talk to you before choosing a package?
Yes. Book a free consultation and we will review your current visibility, competitors and goals, then recommend the package or add-ons that fit your business.
LET’S TALK
Ready to Turn Search Into Revenue?
Tell us where you are today and what growth looks like for you. We will review your current visibility in Google and AI search, then recommend the package that fits.
- Free consultation, no obligation
- Clients worldwide: UK, US, UAE, Australia, Canada
- hello@thedevpoint.com